staging georgian bay

What Buyers Want

I've included a link to an article by Christine Rae, president of Certified Staging Professionals, which outlines today's trend for move-in ready, turn-key properties.  According to Christine, this trend is driven by 3 demographics:  women, millennials and baby boomers.  

Since half of all property buyers are under the age of 36, this new generation (the millennials) are shaping the future of real estate.  They bypass typical 'starter' homes and jump right into higher end properties that are ready to enjoy. This means that all of their money goes towards the purchase price of a move-in ready home (with no desire or intention to renovate).  Retiring baby boomers feel similarly in that they put a higher priority on enjoying life outside of their home as opposed to putting time and money into renovations.

In a nutshell, today's buyers are most interested in:

  1. Updated bathrooms, kitchens, fixtures and appliances
  2. Office space with high speed connectivity
  3. Open plan, good flow and use of space
  4. Laundry rooms
  5. Lots of natural light

The full article can be viewed here:

Grab 'em at the Curb

If you're thinking of selling your home, it goes without saying that curb appeal is CRITICAL and is always factored into the overall staging plan.  It doesn't need to be complicated ... just stick to the basics and your property will stand out, especially during the upcoming summer months:

  • make sure potential buyers can find your home! ... that means attractive house numbers that are visible from the road OR, for rural properties, ensuring the fire # is easily visible.
  • if your home is not visible from the road (long laneway), make sure there's a display of flowers, plantersdecor or lighting at the end of your driveway.  Little touches go a long way.
  • invest in a new mailbox.
  • add a fresh coat of paint to the front door.  Make it complement the house and trim along with a 'wow' colour to stand out.  If you are unsure, there are online apps that will help you to visualize the look.
  • invest in a new doormat.
  • make sure door handles, locks, and your doorbell are working properly.  If they are standard 'brass' consider painting them.
  • ensure your walkway is clear by trimming tree branches, shrubs, etc.
  • ensure that all yard equipment, trash cans, kids toys and pet 'stuff' is out of sight.
  • depersonalize if necessary - ie. remove family name signs, flags, etc.
  • show off how fun your yard can be by adding in lifestyle items like a hammock, raised fire pit or outdoor games.
  • weed or scale back your gardens, keep the grass cut and add in a few nice floral touches (hanging plants or containers).
  • consider pressure washing your home and decks if needed (very satisfying!)
  • have your outdoor lights on at night with sufficient wattage ... most people will drive by after hours.  Consider spotlights to showcase it even more!
  • repair any porch bannisters and railings and add a new coat of paint if needed.
  • don't forget your outdoor living space.  Very popular these days to bring the indoors out with fashionable cushions, outdoor rugs, etc.

Remember, these are all great investments that you are making towards ensuring your home sells quickly and for more money ... it will be worth it!